*fighting against the evil Helvetica*

About me?
ABOUT ME!

Born in Bucharest, Romania and raised somewhere between anime and slav squats.

I came to advertising from a young age when jingles sounded better than any nursery rhymes, and drawing was always easier than talking. This led me to study Advertising in an academic setting, falling in love with strategy, squeezing some human rights activism in and running away with the circus (literally). All while never forgetting my first sweetheart – Adobe Photoshop.

Right now I spend most of my time trying to harem all these parts of me, while praying I don’t have to buy another Wacom stylus. 

Awards & recognition

Young Ones/ Merit 
Miller Genuine Draft – #MillerMoves
AdStars S.Korea
Miller Genuine Draft – #MillerMoves/ Bronze
Martini LinkUp/ Finalist

Ads of the World
Penguin – PenguinRecaps

 

MASE Exhibition/ Bronze Star
US Berkley’s Troika Magazine 
UPROOTED – Roma Rights PhotoCampaign
Young Fibra/ Shortlist
Telekom – You are what you love 

Experience

Art Director @ Serviceplan Suisse, Zürich
March 2023 – present

 

Jr. Art Director @ Serviceplan Integrated, Hamburg
January 2022 – March 2023

 

Creative Intern @ WundermanThompson, Tokyo
April 2021 – September 2021

 

Creative Intern @ Publicis Groupe, Milan
January 2021 – March 2021

Art Direction Intern @ Kolle Rebbe, Hamburg
October 2020 – December 2020
Freelance Game Assets creator @ House Raven
October 2020 – present

 

Art Direction Intern @ Heist Industries, Bucharest
September – December 2017 
Junior Campaigner @ Amnesty International Romania 
November 2016 – present 
Art Director @ AdVice Students NGO
November 2016 – March 2018
Creative Director @ TaijuMatsuri Festival 
March 2011 – June 2015 

Education

 

MIAMI Ad School Europe 
Art Direction portfolio program 
July 2019 – present 
The Royal Academy of Art, The Hague 
Graphic Design Prep year
October 2018 – June 2019 
National School of Political Studies
and Administration, Bucharest 
Advertising BA 
October 2015 – July 2018

Languages

Romanian – native 
English – bilingual 
Japanese – conversational 
French – beginner 
German – still trying to figure out
how to order “to go”

Contact me:

behance/ instagram/ linkedin/ ioana.mar17@gmail.com